Is Your Site Succeeding?
whatUseek Weekly Contents
1) Article: How To Succeed With Your Site or Marketing Program
2) Contest: Enter To Win - Your Ad In 3 Issues ($119 Value!)
3) Weekly Marketplace: Exceptional Products and Services
4) Article: The Rule Of Three
If you have an informative article that you would like us to feature, please email your article to editor@whatuseek.com. If we use your article, a link to your web site will be featured as well.
1) HOW TO SUCCEED WITH YOUR SITE OR MARKETING PROGRAM
There are many variables that determine how successful you are with your site or program. However, the IT News Research Team has found some common ingredients that contribute to success (not in any particular order):
1. Your Web Site must have a purpose or focus - why is it there? Is it serving a useful need? A site that provides *relevant* information, products or services gets a good start.
2. Many sites exist simply to put up 5 or 10 banners per page trying to make a quick buck. They don't. Visitors leave the site before the page loads. A good site focuses on serving its readers needs. Let readers provide you with feedback. This way, our readers help us improve our site all the time.
3. Design is important - that means if you can get your information across without 20k fancy graphics, don't worry about the graphics. Ease of navigation is vital - visitors come to your site for a purpose - and they want to locate the relevant information quickly. You might only get 3 or 4 mouse clicks to deliver what your reader wants. If you fail, he or she goes elsewhere.
4. If you are selling a product or service, this should be obvious from your Front Page - like a Buy Button or Link. If you sell more than 2 or 3 items, an Index to the products is essential. Readers can then rapidly select what they want.
5. "Content is King" - if a product complements your content, readers are more likely to find it interesting. Provide relevant links, descriptions or reviews wherever possible. You need to select top products, services or programs.
6. Regular updates - both via your web site and newsletters.
7. Web Site Promotion - people need to know your site exists. Submit your pages to the top search engines; newsletters are excellent - you are reading one!; exchange links with relevant Web sites; advertising your site is important. You have to spend money to make money.
8. Give readers a good reason to come to your site regularly - and they may buy from you. We provide sophisticated research centers and resources. We also run competitions and prize draws.
9. We create partnerships whereby everyone involved wins - our readers, our suppliers, our company.
10. Our Team constantly ask the following questions about our site: If this wasn't our site, would we find it very useful on a regular basis? Would we recommend it to our friends? Would we suggest any improvements? What do we like about the site? What do we dislike?
Good luck with your Site and your program.
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About the author:
IT News
http://www.it-news.com
Research Centers and Resources for Web Site Owners, I.T, Hi-Tech, Education and Finance Professionals. Each time you visit IT News, we contribute to Community and Education Projects.
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2) CONTEST: Find the ad that is listed twice in the WEEKLY MARKETPLACE section and email a copy of that ad to contest@whatUseek.com (this is your entry). If we pick your entry, you will receive a 3 issue classified ad package for FREE (a $119 value!). Winners picked each week, so send in your entry today!
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3) WEEKLY MARKETPLACE
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The whatUseek Weekly Ad Rates:
Run your classified ad in one issue of The whatUseek Weekly Ezine. If you are on a limited budget and need a quick boost in sales, this is the right package for you!
1 issue - US $44.00
3 issues - US $ 119.00
6 issues - US $ 220.00
TOP SPONSOR POSITION
1 issue - US $ 303.00
SECOND SPONSOR POSITION
1 issue - US $ 220.00
VISIT NOW: http://weekly.whatuseek.com/buyad.shtml today to reserve a space for your classified ad today! Direct questions to
buyad@whatuseek.com.
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4) THE RULE OF THREE
by Jennifer Stewart
"Third time lucky!" we all say.
"Bad news comes in threes."
Just what is it about the number three? We have the Holy Trinity and the Three Muskateers; the Three Wise Men and the Three Little Pigs; the three witches in Macbeth ... spells and incantations from all religions use the magic number of three ... and so it goes on ...
It's a number that crops up all the time in everyday speech: listen closely, next time a friend or associate is ticking off options, it will nearly always be along the lines of, "... first, there's A,; secondly there's B and thirdly, there's C ..." or "I can give you three good reasons why we should X ..." (Even the ellipse ... the dots used to indicate a pause ... is a series of three dots, no more and no less!)
So, if the number three IS such a powerful force, how can we harness this for our advertising purposes?
Easy.
You should always use bulleted lists, to make your key points stand out in your advertising, so organize your material into threes:
* give your buyers three reasons to buy your product
* suggest three benefits
* offer three different ways to purchase your product
* give three testimonials from satisfied customers
Any little advantage you can gain over your competitors helps you to increase your business. Try enforcing the Rule of Three in your next advertisement!
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About the author:
Jennifer Stewart offers professional writing services - copy writing, editing and proof reading your: web pages, press releases, technical booklets, newsletters, business proposals, reports or any other writing projects from her site at:
http://www.write101.com or contact her mailto:info@write101.com
Professional Writing Services
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____________________________________
The whatUseek Weekly Ad Rates:
Run your classified ad in one issue of The whatUseek Weekly Ezine. If you are on a limited budget and need a quick boost in sales, this is the right package for you!
1 issue - US $44.00
3 issues - US $ 119.00
6 issues - US $ 220.00
TOP SPONSOR POSITION
1 issue - US $ 303.00
SECOND SPONSOR POSITION
1 issue - US $ 220.00
VISIT NOW: http://weekly.whatuseek.com/buyad.shtml today to reserve a space for your classified ad today! Direct questions to
buyad@whatuseek.com.
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Published weekly by subscription only. Read by intelligent web marketers.
If you have an informative article that you would like to share, please email your article to editor@whatuseek.com . If we use your article, you will get great exposure and a link to your site.
Have a great week!
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